OUR
STORY
 
Vision
 
Applied
Research
 
TODAY
 
OUR STORY
 
Vision
 
Applied Research
 
TODAY
 
OUR STORY
From a futuristic vision to a new kind of consumer product

My name is Isy Goldwasser, founding CEO of Thync. My team and I have passionately innovated to create pioneering products that change your energy level when you literally Use Your Head. It's unforgettable when you first experience an energy boost with one of our stimulation programs and realize this is an entirely better way to energize. Our company began with a vision where neuroscience instead of chemicals is used daily to improve our lives.

The Vision

The vision behind Thync is born out of superhero dreams and a recognition of where humans are headed in the 21st century. Each one of us knows how it feels to be driven, energized, stimulated, passionate. We know how it feels to be calm, centered, focused, alert. These are overall states when our mental, emotional, and physical sub-states are in sync. Our mind and body already have the ability to enter these states. Imagine being able to call upon a particular state at will and having your mind and body respond. This superhuman ability won’t come from swallowing drinks or pills but from directly activating nerves and neurons.

Applied Research
Real vs Placebo Energy Stimulation

Thync began in 2011, focused completely on research to activate nerves and neurons using advanced neuroscience technologies. By leveraging neuroanatomy and neuroscience, we conducted research across a broad range of stimulation waveforms and locations to increase energy and also lower stress levels. After four years and hundreds of iterations involving thousands of subjects, we reached a point where we could reliably change energy and stress levels by stimulating specific locations on the neck and head that modulated the autonomic nervous system ('ANS'). Pretty amazing!

In our scientific studies we used biometrics, biochemistry, and user feedback to quantify the impact on energy and stress levels. As with chemicals, our stimulation programs result in a range of responses and we decided that once more than 3/4 of individuals responded moderately to strongly, we had something impactful (Nature Sci. Rep. 2015 Sep; 5:13865). This led to the launch of the first mood-altering wearable in 2015 called Thync Edition One which gathered substantial coverage.

2015
The First Mood-Altering Wearable

It’s an exhilarating experience to launch a pioneering product within a start-up. It’s truly amazing to see what highly motivated, talented, risk-taking individuals can accomplish when they work together. I am proud to have led this team of about 50 people involving more than six different disciplines through the creation and launch in 2015 of the first wearable that directly changed energy and stress levels.

Once we entered the fray of the consumer market, there was national exposure across the top magazines and media channels. And sales climbed quickly to over $2 million. We ramped up production and delivered on scheduled (a feat rarely seen in wearables). During the following 9 months, we took on all the challenges of launching a polarizing product in a new category and built a nice, small product business that was unviable with a team of 50 people. Not only had I overestimated the initial market size but we were clearly ahead of the market on many fronts. We launched a product that was ahead of its time and I exhausted every strategy and tactic before accepting this fact.

2016-2018
Failure, Survival, & Perseverance

I love being an entrepreneur but I know why it’s not for everyone. The day I fired more than 80% of the people who gave everything I asked of them to accomplish a great goal was the worst day of my professional life. The core team of nine people that remained chose to stay despite knowing that the company could dissolve in a matter of months. I wish I could tell you I had a great plan to guarantee success – not the case. But we did have a firm belief in the potential and importance of our technology.

We took that belief and paved a new path for the company to survive and launch additional products. This required a major pivot into healthcare and new investors. A complete restart in many ways and it forged a unique type of commitment and perseverance within our team.

TODAY
From a futuristic vision to a new kind of consumer product

Our journey after launching a consumer wearable led to the innovations that resulted in the breakthrough Energy Patches you see today. I love our Energy Patches because they embody a new paradigm and future. We created a product that is intelligent, doesn’t have any buttons or controls, and is incredibly convenient and easy to use. 90% of early users rated Use Your Head Energy Patches as equal or better energy drinks or energy shots. And of course, Energy Patches deliver clean energy and focus without a crash or chemicals. Instead of paying more than $200 for the technology as part of a wearable, Energy Patches are $6.99 ($3.50 per use)!

So in honor of my deceased friend, colleague, and chief inventor, Sumon Pal, Ph.D., and in honor of my team, our investors, and our partners, I bring you the Energy Patch and an entire new way to energize daily.

MEET
THE TEAM
Isy Goldwasser
CEO and Co-Founder
Sumon Pal Ph.D.
Former CSO and Co-Founder
(1976-2018)
Anil Thakur
CTO and Co-Founder
Wing Law Ph.D.
Sr. Director of Hardware and Firmware
Isy Goldwasser
CEO and Co-Founder
Isy Goldwasser co-founded Thync to advance a new frontier with breakthrough impact within healthcare and consumer industries. Prior to founding Thync, Mr. Goldwasser was the first employee and a founding member of Symyx Technologies, Inc. (Nasdaq: SMMX) where he served numerous roles including President and then CEO over a period of 16 years - including taking the company public and building the publicly traded business for 10 years. Mr. Goldwasser established a number of large, strategic partnerships with global corporations that totaled more than $500M in revenues. After constructing a successful merger between Symyx and Accelrys (Nasdaq: ACCL), Mr. Goldwasser became an Entrepreneur-in-Residence at Khosla Ventures in 2010. He is a named inventor on more than 40 US, European and Canadian patents and currently serves on the Board of Directors for The Scripps Research Institute. Mr. Goldwasser holds a BS degree in Chemical Engineering from MIT and a MS degree in Chemical Engineering from Stanford University.
Sumon Pal Ph.D.
Former CSO and Co-Founder
(1976-2018)
In 2013 Dr. Pal created the first embodiment of the method used in the Thync bioelectronics platform for the noninvasive modulation of autonomic neural circuits. Since then, Dr. Pal has led the development and testing of Thync’s neuromodulation platform and has been the architect of the algorithms used for stress and anxiety reduction. In 2017 Dr. Pal discovered the link between the use of Thync’s neuromodulation platform and autoimmune disorders. Before Thync, Dr. Pal was at the Molecular and Cellular Biology Department and Center for Brain Science at Harvard where he researched extensively on brain circuit plasticity and function, carbon nanotube arrays for detecting electrical activity in brain tissue, and cortical circuitry involved in sensory information processing. Dr. Pal received a PhD. in Neurobiology from the University of Pittsburgh School of Medicine where he discovered a novel cellular pathway involved in neurodegeneration which has since led to therapies being developed for stroke recovery.
Anil Thakur
CTO and Co-Founder
Prior to joining Thync as Chief Software Technology Officer, Anil was Senior VP and Officer of R&D and Support at Accelrys. It was there that he led the company's technology architecture and software development strategy and played an integral role in M&A strategy and integration. Previously, Anil spent 12 years at Oracle serving as a Vice President in their Server Technology organization, Vice President of Service Engineering and Senior Director of Oracle Cloud Services. Anil has also established and led global teams at Auspex Systems and VeriFone.
Wing Law Ph.D.
Sr. Director of Hardware and Firmware

Dr. Wing Law Obtained his Ph.D. in Electrical Engineering from the University of Illinois in Urbana Champagne and his MBA from Stanford University. He is currently senior director of hardware and firmware at Thync, responsible for product engineering and manufacturing. Prior to Thync, Dr. Law was program manager at Apple Inc. as part of the iPod and iPhone leadership teams for the development of 5 generations of iPods and 4 generations of iPhones. Before working on smart devices and wearables, Dr. Wing Law spent approx. 10 years in the development of medical systems and devices. Dr. Law has over 15 patents assigned to him, and in his career developed over 30 commercially successful and ground breaking devices and systems in consumer electronics and healthcare.